SugarCRM has included its programming interface, SugarLogic, to make its software become more extensible and customizable. Through this interface, a workflow driven by process can be created by the users directly inside the customer relationship management application. This interface can easily adapt depending on the actions of the end users and what information the screen displays.
A leading open source provider of CRM solutions, SugarCRM has released its new Sugar 6.3 version and made partnership with IBM on the SmartCloud platform to gain more advantage in the CRM market’s tough competition. The software from SugarCRM was anointed by IBM as the first CRM system for the SmartCloud platform following the recognition of Sugar as an IBM Alliance Partners for cloud services. The general availability for the Sugar Software running on the SmartCloud enterprise platform was certified andannounced by SugarCRM.
SugarCRM’s Software with IBM’s SmartCloud
The collaboration between SugarCRM and IBM was announced in the effort of making the Sugar 6 available on the SmartCloud Platform. The integration of the Sugar software with the IBM’s platform allows clients to have all the advantages that a private cloud environment has to offer while securing the benefits of advanced CRM solutions.
SugarCRM wants to be a part of the 7 billion dollar-line business for IBM, which has been making dramatic steps to reach into a specific area of the market. The partnership with IBM is hoped by SugarCRM to give credibility among enterprise-class consumers, some of who still see its open source applications as an alternative solution that does not have the features to fit mainstream business transactions.
Version 6.3 Features
In this new 6.3 version, enhanced management capabilities and administration control are provided to users to better the way they handle business processes. Another main factor in this version is the improvement of the performance to the user interface based on its Ajax. It is noted that the ability to import information in a seamless way is one of the most necessary aspects to a user when a new CRM system is adapted.
A wizard has been created to facilitate information import process by letting users import contact details wherein the capability to programmatically make updates via SugarLogic and other programming tools is added. This makes the possibility of updating the contacts of users in large numbers. Substantial improvements were also made by SugarCRM to SugarLogic, allowing users to create a much more fine process-driven business work flow.